Threads of Care: MedinAction and E. Marinella Stand with BeFree

This holiday season, MedinAction is renewing its commitment to women survivors of violence through a special charity initiative created together with the historic Neapolitan maison E. Marinella.

On the occasion of the week of the Feast of the Immaculate Conception, MedinAction will donate €1,000 to BeFree – Sportello Donna, a social cooperative that supports women who have experienced violence. At the same time, E. Marinella will donate ties and silk phone holders to the doctors in the MedinAction network, as a symbolic thank-you for their daily commitment to patients.

The collaboration between MedinAction – a medical assistance service for internationals in Italy – and E. Marinella – the iconic brand renowned worldwide for its handmade ties and accessories – is renewed this year under the name “Threads of Care”: a gesture that links healthcare, craftsmanship and social responsibility.

With this initiative, MedinAction aims to transform an important moment of the year into a concrete sign of closeness to women who are rebuilding their lives after violence. Supporting BeFree means standing alongside those who, every day, create safe spaces, protection and empowerment pathways for women.

“With this initiative, MedinAction supports Be Free – Sportello Donna, an extraordinary organization that stands with women in difficult moments. Supporting BeFree means standing alongside those who, every day, guarantee safe spaces, protection and empowerment pathways for women.”

BeFree is a social cooperative active throughout Italy in the fight against human trafficking, gender-based violence and discrimination. The organisation manages anti-violence centres and shelters, offering listening services, legal and psychological support, safe accommodation and tailored empowerment programmes for women and their children.

One of these centres is Sportello Donna, a 24/7 service located inside Rome’s San Camillo Hospital, dedicated to supporting women who have survived physical, psychological or sexual violence.

BeFree also develops prevention, training and awareness-raising projects, working with public institutions, schools and civil society to promote a culture based on respect, equality and freedom from all forms of abuse.

👉 More info: www.befreecooperativa.org

Founded in 1914 in Naples by Eugenio Marinella, E. Marinella is one of Italy’s most iconic brands of luxury neckties and accessories. Born as a small boutique on Piazza Vittoria in the Chiaia district, the maison soon became a reference point for Neapolitan and international elegance, thanks to its use of hand-printed silks and meticulous craftsmanship.

Today, E. Marinella remains a family-run company, led by Eugenio’s grandson Maurizio and his son Alessandro, and its creations are appreciated around the world for their distinctive style and timeless quality.

👉 More info: www.emarinella.eu

“We are proud to renew our collaboration with MedinAction,” explains Alessandro Marinella, family brand manager at E. Marinella. “Our accessories are small symbols of beauty and attention to detail. If they can contribute, even indirectly, to supporting women who have experienced violence, then they gain an even deeper meaning.”

With “Threads of Care”, MedinAction and E. Marinella invite patients, partners and the international community in Italy to feel part of a chain of solidarity: a medical visit becomes not just a health service, but also a contribution to protecting women and promoting a future free from violence.

If you’d like to support BeFree directly, you can do so here:

👉 www.befreecooperativa.org/sostienici/

📄 Download the full press release (PDF)

For media enquiries: info@medinaction.com